Blog/News
The Rationale of Intellectual Property Protection
Aug 28, 2020Do you know why you should protect your IP?
Check out our rationale below!

Madrid Protocol - Your gateway to global brand registration is soon open!
Nov 7, 2019
World IP Day 2019: Look at Sports, Reach for Gold!
Oct 13, 2019Happy World IP Day 26 April 2019!
This year, we celebrate World IP Day with a new theme: ''Reach for Gold: IP and Sports''!
When we think about industries with innovation, creativity, advancement, and above all, globalization, sports is definitely one of them. Over these years, the sports industry has proven records in attracting massive investment as well as generating multi-billion of business around the world.
This year, we would look more into how patented technology improves athletic performance and how advancement in telecommunication system supports the growth in the arena of sports, how industrial design enhances the branding and uniqueness of a sports team, how trade marks being applied to various merchandising, sponsorship, etc.
In conjunction with the Reach for Gold campaign of this year, we offer discounted service fee for first patent or industrial design filing related to sports technology, and waived service fees for first trade mark filing by startups. Do let us know if you would like to find out more.
And, do read more about the Reach for Gold campaign at the WIPO site!